Layout

Attributes of Layout:

1.) Alignment: Arrangement in a straight line, or in correct relative positions

3 Kinds of Alignment:

Right

Center

Left

How should you align elements on a page?

Every element should be aligned with something else on the page

NOTHING should be aligned arbitrarily! (randomly)

2.) Balance

2 Kinds of Balance Used:

• Symmetrical Balance: also called formal balance because a form (formula) is used- a mirror image. The results look formal, organized and orderly.
• Asymmetrical Balance: also called informal balance; it means without symmetry.

What to Keep in Mind With Balance:

Make sure to arrange elements so that one part doesn't overpower another part!

3.) Shape: Basic outlines which create a form such as the circle, triangle and square

Why use different shapes?

Different shapes tell different stories and can make a point stronger

For Example:

Circle-calm, natural or optimistic

Square- dull, straight forward or honest

Triangle- conflict, tension or aspiration